AD FREE Business model

OYG sustains its reliable software at scale by charging communities an annual license fee based on (current estimates) $0.75 per year per active user. Communities are formally or informally defined parts of towns, cities or other jurisdictions; often they are self-identified. We target 70 million discrete users in 14,000 communities in three years, generating $59M recurring annual revenue. 

What can you buy with $0.75 USD a year?

Your choice

Based on a fee of $0.75 (seventy-five cents) per year per active participant, an annual license fee for a community of 15,000 residents would be $3,750, assuming a 30% penetration of the market. 

REVENUE BY SOURCE

OYG sells a license for an entire community directly to communities. Alternatively, users could pay a microfee of $0.07 per month added to an energy, city tax or ISP bill. 

Public agencies and private companies and other organizations can benefit from sponsoring (paying the license fee) for community networts. Our marketing strategy addresses each of these sectors as a separate revenue center albeit there are no differences in the product or costs. 

OYG revenue derives from 6 sources:

1. Individual Community Members: may pay a micro-fee (pennies per month) on their internet or other utility bill. Many communities may not want to be completely independent and autonomous.

2. Individual Community Organizations: may license OYG for their entire community for a flat annual fee of $3,750 for up to 15,000 residents (assuming 5000 active daily users). This fee increases for each additional 1000 daily users. 

3. Public agencies (cities, counties, etc.): may sponsor licenses for their communities. A city of 150,000 people will typically have 10 or more community councils  that would receive a license.

4. Public/Private Utilities: Including Bandwidth or energy providers or other companies may sponsor licenses for communities they serve.

5. Nonprofit, Foundations & NGOs: Local, regional, national and international organizations, whose mission it is to serve the needs of populations and communities, or to address environmental concerns.

6. Financial Services: OYG’s blockchain supported network can offer access to better mortgage rates  as well as community-centric access to capital for small business development and training, with new opportunities for small business that have been unable to tap traditional funding sources.

Government, Non-profit and Corporate Sponsors

OYG taps into an existing market of governments and corporations seeking customer retention and  brand recognition. OYG argues they can achieve greater value by listening to clients, than by advertising.

GOVERNMENT MARKETS

GOVERNMENT SPONSORSHIP

Governments spend $billions on public information, promotional campaigns, PR consultants, polls, surveys and public workshops necessary to meet requirements for public input, and yet public trust has declined. OYG offers a way for constituents to directly inform their governments about their priorities and wishes.

City, county and state governments in United States:

– 14 cities with more than a million population
– 335 cities with between 100,000 and 1 million
– 4115 cities with between 10,000 and 100,000

2020: 82% urban residents: 331,000,000 pop.

Median Age: 38

City and state governments in Latin America:

– 55 cities with more than a million population
– 2000 cities under 1 million

 

2020: 82% urban residents: 539,427,335 pop.

Median Age: 31

A city of 1 million people may have more than 100 discrete communities, neighborhoods and villages, each with uniquely characteristic features, cultural and economic values and different opportunities and resources. OYG offers a way for communities to inventory such qualities and resources for mutual benefit.

MEGACITIES MARKET

OYG can provide individual community networks to each community in a city. In a megacity of 10 million people, OYG can concurrently support and provide consensus building tools to hundreds of autonomous, discrete communities.

0
Megacities (cities with a population of 10 million or more) in the world as of 2018.
0 %
Proportion of the global population living in megacities in 2018.
0
Megacities expected by 2035.
0 %
Proportion of the global population expected to be living in megacities in 2035.

NON-PROFIT MARKETS

NGOs

An NGO is distinguished from other charitable organizations by its “boots on the ground” commitment, with volunteers embedded in communities, working with  residents to “get things done” without the bureaucracy and regulations of government programs and agencies. Some NGOs are part of a global network that can channel resources through international relationships that governments do not possess. OYG is a win-win for NGOs that license our app for communities they serve to help the community focus on vital needs and set their own priorities and  marshall resources that meet their needs.  An NGO can also play a role in helping deliver consensus reports resulting from polls to media as well as local, state, and national government and promote attention of local and national leaders.

 
Nonprofits are distinguished from foundations by OYG, although they may serve similar public benefit and charitable purposes. Private businesses are sometimes organized as nonprofits to take advantage of tax exemptions and grants available to not-for-profit organizations that offer a public benefit. Many NPs are grassroots organizations with a specific purpose or focus, such as, low income housing development, or serving needs of a specific demographic, or providing or advocating music education, childhood education, eldercare, health and well-being services, and so on.

 
NGOs are generally nonprofit, charitable, civil society organizations(CSO). They are also known as citizen sector organizations (CSO), social benefit organizations (SBO), advocacy organizations, voluntary organizations, grassroots support organizations (GSO), or non-state actors (NSA).

 

Foundations

Philanthropic foundations invest in solutions that have potential for quick and self-sustaining impact in specific areas. Some focus on advancing economic mobility and social progress in low and moderate-income communities.  OYG can be a catalyst for communities to build their own solutions for workforce development and education, affordable housing, and food security.  In the aftermath of the pandemic, foundations have broadened their scope to include projects focusing on neighborhood revitalization and small business relief.

OYG may contract with Foundations to support specific objectives. Alternatively, communities may apply directly to foundations for a grant to cover an OYG license on websites such as letsroam.com (https://letsroam.com/).

OYG can be sponsored by Foundations to provide an invaluable resource for communities with global connections, that can help them prepare for and recover from a catastrophic economic or natural disaster.

COMMERCIAL MARKETS

Businesses and non-government organizations

Businesses and non-government organizations spend $billions of dollars a year on advertising and social media. Sponsoring communities is a way to achieve brand recognition and trust on a local level.

OYG will provide opportunities that are discrete and respectful with communities’ values. There are also opportunities for direct interaction with the community, that can help improve customer loyalty.

ISPs - Bandwidth providers

By sponsoring OYG for communities they serve,  enterprises like Starlink, AT&T, Cox, Verizon, as well as public and private Utilities can demonstrate commitment to their customers as well as reliability of their services. They will also have opportunities to interact directly with customers to get feedback, inform them of new plans and specials and improve customer satisfaction through better support.

Values in
$ million

Revenue from communities under license by source and year

Content Monetization

USERS MAY SUBMIT CONTENT TO BE FORWARDED TO NEWS OUTLETS & OYG’s YouTube CHANNEL

Own Your Government

Smart Community Networks

San Diego, California – Tijuana, Baja California

Copyright © 2023. Own Your Government, LLC | All rights reserved